Sustainable online communication by addressing target groups
in real time, highly efficient and performance-oriented.


Real Time Audience® is your partner for digital communication and supports you in identifying your target group in the digital advertising channels and addressing them with your advertising message along the respective touchpoints.

With our specific products, we find the right approach for your project and support you in achieving your goals in the best possible way.

Use the potential of digital advertising channels for your communication!

We are looking forward to your contact.


100
% Audience
100
% Measurable
100
% Data Driven

Audience Analytics

Real Time Audience® not only identifies your target group, but also at what stage of buying process this is currently.
The right people get the right message at the right time.
This significantly increases the relevance of your advertising message to the recipient and your advertising is perceived as an added value .

Audience Management

Real Time Audience® aggregated the available inventory on the market in a customized platform. You no longer book with countless vendors advertising placements with the hope of a chance to contact your target group , but thus achieve the relevant user in the entire World Wide Web .


Audience Targeting

Demographic information

This is the user’s characteristics such as gender, age, number of children in the household or profession.

Purchase intention

Data relating to the purchase intention of the user regarding to certain goods and services. These data derived from the visit of price comparison sites, product reviews, online booking sites or e-commerce sites for example.

Interests

Data that indicate user-specific interests, such as hobbies, favorite sports, entertainment, health and technology.




AD Audience
AD Audience
19 Aug 2019
Appnexus
Appnexus
19 Aug 2019
DoubleClick AD Exchange
DoubleClick AD Exchange
19 Aug 2019
Facebook Ads
Facebook Ads
19 Aug 2019
Improve Digital
Improve Digital
19 Aug 2019
LiveRail
LiveRail
19 Aug 2019
OpenX
OpenX
19 Aug 2019
PubMatic
PubMatic
19 Aug 2019
rubicon
rubicon
19 Aug 2019
SpotXchange
SpotXchange
19 Aug 2019
Teads.tv
Teads.tv
19 Aug 2019
Yieldlab
Yieldlab
19 Aug 2019
Adbrain
Adbrain
19 Aug 2019
Add This
Add This
19 Aug 2019
Analytics IQ
Analytics IQ
19 Aug 2019
acxiom
acxiom
19 Aug 2019
bluekai
bluekai
19 Aug 2019
Datamyx
Datamyx
19 Aug 2019
DataLine
DataLine
19 Aug 2019
Adex
Adex
19 Aug 2019
evite
evite
19 Aug 2019
eyeota
eyeota
19 Aug 2019
exelate
exelate
19 Aug 2019
grapeshot
grapeshot
19 Aug 2019
In App – Advertising
In App – Advertising
19 Aug 2019
SOCIAL NETWORK – Suggested
SOCIAL NETWORK – Suggested
19 Aug 2019
VIDEO –  Streaming Mobile
VIDEO – Streaming Mobile
19 Aug 2019
NEWS Stream
NEWS Stream
19 Aug 2019
VIDEO – In Stream
VIDEO – In Stream
19 Aug 2019
SOCIAL NETWORK  – Mobile
SOCIAL NETWORK – Mobile
19 Aug 2019



AD Audience
AD Audience
19 Aug 2019
Appnexus
Appnexus
19 Aug 2019
DoubleClick AD Exchange
DoubleClick AD Exchange
19 Aug 2019
Facebook Ads
Facebook Ads
19 Aug 2019
Improve Digital
Improve Digital
19 Aug 2019
LiveRail
LiveRail
19 Aug 2019
OpenX
OpenX
19 Aug 2019
PubMatic
PubMatic
19 Aug 2019
rubicon
rubicon
19 Aug 2019
SpotXchange
SpotXchange
19 Aug 2019
Teads.tv
Teads.tv
19 Aug 2019
Yieldlab
Yieldlab
19 Aug 2019
Adbrain
Adbrain
19 Aug 2019
Add This
Add This
19 Aug 2019
Analytics IQ
Analytics IQ
19 Aug 2019
acxiom
acxiom
19 Aug 2019
bluekai
bluekai
19 Aug 2019
Datamyx
Datamyx
19 Aug 2019
DataLine
DataLine
19 Aug 2019
Adex
Adex
19 Aug 2019
evite
evite
19 Aug 2019
eyeota
eyeota
19 Aug 2019
exelate
exelate
19 Aug 2019
grapeshot
grapeshot
19 Aug 2019
In App – Advertising
In App – Advertising
19 Aug 2019
SOCIAL NETWORK – Suggested
SOCIAL NETWORK – Suggested
19 Aug 2019
VIDEO –  Streaming Mobile
VIDEO – Streaming Mobile
19 Aug 2019
NEWS Stream
NEWS Stream
19 Aug 2019
VIDEO – In Stream
VIDEO – In Stream
19 Aug 2019
SOCIAL NETWORK  – Mobile
SOCIAL NETWORK – Mobile
19 Aug 2019

Products

Audience Programmatic
With Audience Programmatic, you can reach an efficient target group approach in real time using graphic advertising media as well as video and native ads. Specifically selected target group data form an important basis for this communication approach.

Audience OneSite Ad
Increase the engagement of the relevant target group with your advertising product. Create your own world of experience with the OneSite Ad and significantly increase the contact intensity and involvement of your target group.

Audience addressable TV
Reach your target group precisely on digital TV and, in addition to reach, generate strong attention and branding within your relevant target group!

Audience SEA & SEO – Search Engine Advertising (SEA) and Search Engine Optimization (SEO)
Be present with your ad at the point of search when interested parties search for selected search terms that are relevant to you.
You get top rankings in the organic search results with professional search engine optimization.

Audience Social Media
Advertising on social media. Targeted target group selection and addressing in the relevant social media, B2B and B2C.

Audience Ads
Conception and design of individual advertising media that communicate your message to the target group..



Inventory

For a purposeful user speech Real Time Audienc® takes extensive display and mobile inventory sources:

  • selected Publishers & Websites
  • AdNetworks
  • Traffic unterschiedlicher DSPs (demand side platforms)
  • AdExchanges
  • VideoNetworks
  • Private Market Places

With the existence of different inventory sources Real Time Audience® is able to focus on the best-performing inventory sources for your campaign and to optimize on this way the campaign results with simultaneous increase in efficiency.



Your Benefits

  • highly efficient audience communication in real time
  • relevant user speech for you at the right time; advertising without wastage
  • increase of brand sympathy within the target group through greater relevance of the advertising message
  • 100% brand safety
  • increase of Return On Investment
  • reduction of cost per action
  • transparency, whitelisting, blacklisting
  • access to valid and above all current data
  • exploitation of your cross-selling-potentials
  • privacy-compliant storage of your campaign data in Germany



Our Services

We work out tailored solutions for you that reach with maximum Return on Investment your target group without wastage.

    • Definition of the campaign goals and the sales-relevant target group
    • Conception and planning of campaigns
    • permanent optimization of the campaign
    • Measurement of the sales impact
    • Gain key insights that accelerate performance and revenue
    • seamless integration of different data sources
    • significant increase in your return on investment
    • individual campaign setup
    • Development of campaign-specific tagging concepts, taking into account the defined KPIs
    • individual target group segmentation
    • Identification and addressing of your most profitable customers (retention marketing)


Portfolio (excerpt)


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